Category: Business Gifting

The shockingly low platform cost for personalized Shutterfly business gifts

November 2, 2023

Here’s something you may not have known: premium Shutterfly business gifts can be added to existing websites whether they have an e-commerce...

Business Gifting

How UX impacts cart abandonment

November 2, 2023

Retailers are very good at predicting trends. Which colors will be hot, what shapes are intriguing, and what brands are the must-haves?...

Business Gifting

Use business gifting to create add-on sales

November 2, 2023

When the bottom line needs a lift, companies often try offering new products. The idea is simple enough to understand. The more...

Business Gifting

Planning end-of-year customer loyalty gifting for small to enterprise businesses

October 27, 2023

The holiday season is a time to show your organization’s appreciation for others. It’s when businesses and organizations turn to greeting...

Business Gifting

Five hidden gems every customer loyalty program needs

October 27, 2023

People love customer loyalty gifts — they’re a welcome perk on top of a stellar product or service. But some gifts stand out while...

Business Gifting

Use greeting cards to create a meaningful early impression

August 3, 2023

First impressions only come once. It is a powerful moment that likely shapes what will happen next in a burgeoning relationship. But...

Direct Marketing

Using USPS promotions to lower your postage costs

May 12, 2023

Direct mail is a highly effective and cost-efficient marketing tactic. Of course, every dollar you can save improves its ROI. The first...

Transactional Communications

Updated security standards for transactional mail

May 10, 2023

Transactional mail and security go hand in hand. The contents of a mailing must always be protected. Even a small data breach can diminish...

Direct Marketing

Turning anonymous web visitors into known mail addresses

April 25, 2023

Privacy is important, and Shutterfly Business Solutions supports steps taken by the United States government, private industries, and...

Direct Marketing

Innovative ways to improve direct mail response rates

April 5, 2023

Direct mail is effective for building awareness and brand recognition, but its superpower is generating a response.Few mediums trigger...

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